Soul NYC began officially in 2005, servicing the design and development needs of many of the music industry and television clients that had come to know founder Tommy Spero’s work and creative vision from his agency background. Today we regularly work with companies like American Greetings & Universal Music as well as many regional businesses & startups. Having the experience of working with world class brands allows us to bring a level of creativity to small and medium sized businesses that they typically do not have access to.
Though we have always focused on the areas of graphic design, branding, motion graphics and website design and development, we have transformed our agency to provide new services as our clients needs have changed. With heightened interest in social media and utilizing the internet in a more meaningful way, we have committed to helping businesses harness the power of their brands online, utilizing inbound marketing strategies to drive prospects to websites designed to generate leads.
Marketing has changed dramatically. Long gone are the days where tradtional marketing – direct mail, telemarketing and the yellow pages, is effective in generating qualified prospects. The immediate access to information that the internet provides gives companies the opportunity to be exactly where their prospects are, and be found when they are looking for them.
Soul NYC – We Help You Brand, Build and Engage.